Tag Archives | happiness vs. meaning

Coca-Cola Really Does Sell Happiness

One aspect of the emergence of positive psychology and the trendiness of happiness has been to see businesses incorporating happiness into their business models.  Zappos’ business is based on “Delivering Happiness,” Huggies has it’s “be happy” campaign and Coca-Cola’s “Open Happiness” video commercials have been hugely successful. At least in the case of Coca-Cola, their […]

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